USA: Burger King is adding hot dogs to its menu

Burger King announced the addition of a $1.99 "classic" hot dog and a $2.29 "chili cheese" dog to its flame-grilled menu. 

• The Oscar Mayer-brand hot dogs will be available nationwide by Feb. 23, 2016.

Burger King is broadening its menu to include two different kinds of grilled hot dogs permanently hitting the menu at its roughly 7,100 U.S. locations later this month. The launch has Burger King poised to steal a sizable bite of a market dominated by convenience stores, wholesale clubs and retailers like Home Depot.


With the addition of a classic grilled dog and a chili cheese dog, Burger King is also expanding its menu to include one of America's favorite processed meats at a time when the fast food industry has been scrambling to find ways to appeal to more health-conscious customers with additions such as kale salad and sides of fruit.

Burger King partnered with Oscar Mayer to create a proprietary 100% beef hot dog, which Macedo says will stand apart from most options consumers have because it is "flame grilled" in the restaurant instead of boiled or put on a "roller," the cooking method often seen in convenience stores. The classic hot dog will sell for $1.99 and the chili cheese dog for $2.29.

Burger King joins smaller fast food companies including Dairy Queen and Sonic as one of the few major restaurant chains to offer hot dogs, an item typically relegated to summer barbecues and 4th of July celebrations — and still far overshadowed by hamburgers regardless.