Germany: McDonald's first-ever organic burger

In Germany, McDonald's has released its first organic hamburger - in response to popular demand, the company says.

The burger, which hit stores on October 1, is available only in Germany, and only for seven weeks. It features a 100 percent organic beef patty - in German, "bio" means organic, thus the name: McB.

The McB patty, right, is shaped differently so employees don't mix it up with non-organic patties

In order to be certified as "organic" in Germany, beef must must be produced from cattle raised under specific conditions: The cows must have only eaten organically grown feed and grazed on pastures free of synthetic fertilizers and pesticides.

European Union organic standards include not just use of organic - and regionally sourced - feed. There is a whole range of considerations for livestock, including welfare of the animal, minimizing pollution from waste, and limited use of antibiotics.